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AI Becomes an Influencer: OpenAI Launches Its Own Social Network

OpenAI unveils its Sora social network, Jony Ive is cooking up a screenless AI gadget, and Google is giving your speaker a brain.

 

👋 Dear Dancing Queens and Super Troupers,

It’s official: OpenAI doesn’t just want you to talk to AI anymore — it wants you to play with it. With Sora 2, its brand-new video and audio generator, Sam Altman has just hit record: AI is becoming a director, an actor, and an influencer.
Even better (or worse?): it’s inviting you into the frame.

The Sora app, basically a TikTok on neural steroids, lets you film yourself once, then your digital clone can jump from one clip to another, surf virality, and dance faster than the real you ever could. Yes, your AI double already has more followers than you — sorry about that.

The concept is either genius or terrifying — your call. On one hand, it’s the full democratization of AI-generated video. On the other, it’s a Pandora’s box: who owns your face once you clone it?

Meanwhile, Jony Ive (the former Apple design legend) and Sam Altman are working on something completely different: a screenless assistant that’s always listening, designed to sense your environment. Think of it as a digital zen monk: silent, omnipresent, a bit eerie, and totally Apple-esque.

And Google? It’s plotting its countermove: the new Google Home powered by Gemini AI, complete with a glowing ring, 360° sound, and a conversational brain. Yes, the smart-home war is back — and this time, AI is leading the dance.

While Silicon Valley is busy building talking companions, Hollywood is meeting its first synthetic directors. Italian producer Andrea Iervolino has handed his upcoming film The Sweet Idleness to an AI named FellinAI, and the industry is already in uproar.

Lurking in the shadows, Elon Musk launches Grokipedia, his “anti-woke Wikipedia” powered by his chatbot Grok. Because obviously, if AI becomes an influencer, director, and philosopher… it was only a matter of time before it turned encyclopedist.

Here’s this week’s lineup :

👉️ Sora 2: Your digital twin wants to become an influencer ​​👧🏻​​​​​​​​​​​​​​​​​

👉️ Jony Ive redesigns AI : a screenless object built on intuition 😱

👉️ OK Google, did you eat Gemini or what? 🙊

👉️ The Sweet Idleness : the first film directed by an AI 🎥​​

👉️ Grokipedia : Elon Musk declares war on Wikipedia ​💥​

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If you have 1 minute

  • OpenAI drops Sora 2, a video+audio model capable of generating ultra-realistic scenes… plus a TikTok-like social app where you can create your digital clone and send it dancing, jumping or skating in 4K.

  • Apple’s star designer and Sam Altman are building a hand-sized, screenless AI assistant that can listen, see, and understand the world around you.

  • Google unveils its new smart speaker ($99, launching 2026), powered by Gemini AI. Its 360° sound is crystal clear, its glowing ring thinks for you, and it can finally tell who’s speaking in the room.

  • Producer Andrea Iervolino (Ferrari, To the Bone) launches the first film fully directed by an AI. It’s a satire of a future without work — and actors are already fuming.

  • Elon Musk’s new obsession: an AI encyclopedia trained on his chatbot Grok, designed to “fix Wikipedia’s woke bias.” Reminder: Grok has previously praised Hitler.

🔥 If you have 15 minutes

1️⃣ Sora 2: Your Digital Twin Wants to Be an Influencer

The summary : OpenAI is rebooting cinema for the smartphone era. With Sora 2, its new video-audio model, the company jumps from animated sketches to near-real simulation. The model handles sound, dialogue, reflections, physics — and even mistakes: a ball bouncing, a cat slipping, a person tripping… in short, real life.

And the cherry on top? A new iOS social app called “Sora” lets you insert yourself into scenes — like an interactive cameo.

Details :

  • A Quantum Leap in Realism : No more teleporting balls! Sora 2 respects the laws of gravity: objects behave consistently, and “mistakes” feel natural — proof the model understands the physical world on a deeper level.

  • From Text to Living Scenarios : Sora 2 follows complex instructions: multi-shot filming, smooth transitions, cinematic realism or animated styles — all executed with jaw-dropping precisio

  • Built-In Audio for Total Immersion : The model composes its own synchronized soundtrack, including ambient sounds, voices, and effects. With your consent, even your voice can be cloned for a faithful result.

  • Sora, the New Playground : Available on iOS in the U.S. and Canada, the app lets users remix, create, and appear in videos through a single recording. “Cameos” turn your friends into high-fidelity extras.

  • Safety Under Watch : OpenAI requires full consent for cameo use, limits teen content, enables parental controls via ChatGPT, and bans infinite scrolling. The goal: foster creativity without the doomscroll trap.

Why it's important : Because Sora 2 officially brings AI into participatory filmmaking. In just one year, OpenAI has gone from experimental short films to community-driven creation. The future of entertainment may well be an app where we all play every role at once: writer, actor, and audience.

2️⃣ Jony Ive Redesigns AI: A Screenless Object, All Intuition

The summary : The explosive Sam Altman–Jony Ive duo, merging OpenAI’s brainpower with Apple’s legendary design, has hit some turbulence. Their mysterious screenless AI device, intended to reinvent human-machine interaction, seems to be stalling.

According to the Financial Times, technical hurdles are slowing a $6.5 billion project, acquired last May via the startup io. Launch is planned for 2026, but between its chatty personality, fragile privacy safeguards, and always-on brain, the machine is struggling to find its voice.

Details :

  • An Invisible Jewel : The device is designed to fit in the palm of your hand, with no screen or touch interface. It listens to sounds, observes its surroundings, and responds by voice — like a curious, ever-present assistant.

  • A Brain That Talks Too Much : Problem: the “always listening” device doesn’t know when to shut up. The team is working to teach it how to converse usefully, without turning into a chatty digital roommate.

  • Personality Under Pressure : It’s not just about tech. The challenge is to give the device a coherent identity — not cold, not invasive — while respecting user privacy. That’s tricky when you’re listening to everything, all the time.

  • A Dream by Ive and Altman : The iPhone’s iconic designer and OpenAI’s CEO envision a new, more organic computing era, less dependent on screens. For now, though, that dream remains tucked away in San Francisco.

Why it's important : Because this project represents the next frontier of AI: the post-screen world. If OpenAI and Ive succeed, our devices won’t need to show themselves — they’ll anticipate us. But before that, they’ll have to learn the first rule of polite tech: knowing when to stay silent.

3️⃣ OK Google, Did You Eat Gemini or What?

The summary : Google has unveiled Gemini for Home, a next-gen smart assistant that blends natural conversation, beefed-up security, and effortless automation. The goal: make your home smoother, chattier, and smarter.

Starting October 2025, U.S. users will get access to a completely redesigned Home app and a Google Home Premium plan at $10/month. A whole lineup of new devices — from Nest Cam to Nest Doorbell — will round out the ecosystem, all powered by Gemini intelligence.

Details :

  • A Butler That Finally Gets You : No more “OK Google, turn on living room lamp number two.” Gemini for Home understands nuance, interrupts, follows up, and chats like a multitasking friend — whether it’s about the weather or tonight’s carbonara.

  • Gemini Live, the Cultured Roommate : Stuck on homework, need a dinner idea, or just want to talk? Say “OK Google, let’s chat”, and the assistant turns into a tutor, chef, or therapist depending on your mood.

  • Security on Steroids : The new 2K wired Nest Cam and Nest Doorbell can identify what really matters. Ask “What happened yesterday?” and Gemini delivers a video summary worthy of a police report.

  • Effortless Automations : One sentence is enough: “Lock the doors and turn off the lights at bedtime.” Gemini orchestrates everything through ready-made routines in the new Home app.

  • Enter Google Home Premium : This premium package boosts security, streamlines access to video history, and connects all your devices to Gemini’s brain.

Why it's important : Because with Gemini, Google is redefining the smart home. It’s not just an assistant anymore — it’s a digital companion. The age of the chatty, caring, almost empathic smart home has begun… and it costs less than a Netflix subscription.

4️⃣ The Sweet Idleness: The First Film Directed by an AI

The summary: Italian producer Andrea Iervolino — known for his work on Ferrari (2023, Adam Driver) and To the Bone (2017, Keanu Reeves) — has unveiled The Sweet Idleness, the first film entirely directed by an AI entity.

Named FellinAI, in homage to Fellini, this digital filmmaker will be supervised by Iervolino, the “human in the loop.” The story imagines a future of abundance where work becomes mere ritual. But the 100% AI-generated trailer mainly triggered a wave of online mockery.

Details :

  •  FellinAI Takes the Camera : Under Iervolino’s guidance, this virtual director marks a cinema first: a film with no real actors, no physical cameras, entirely crafted by algorithms. The goal is to fuse artistic vision with machine code.

  • A Script Straight From the Future :The Sweet Idleness depicts a humanity freed from work thanks to AI — a world where “abundance” no longer means productivity, but joyful idleness. It’s a theme that’s both poetic and provocative.

  • A Cold Reception : The backlash was instant. Social media users called the project “trash” and “stupid.” The controversy mirrors that surrounding Tilly Norwood, the recently introduced “AI actress” in Hollywood.

  • Stars Push Back : Emily Blunt called the idea “terrifying.” Whoopi Goldberg denounced it as “unfair to human actors,” while the Screen Actors Guild reminded everyone that “a bot is not an actor.”

  • Iervolino Defends His Vision : He promises “a new chapter in cinema history,” insisting the goal isn’t to replace traditional filmmaking but to explore its creative limits.

Why it's important : Because cinema is entering turbulence: Hollywood vs. Holograms. Between artistic fascination and identity panic, The Sweet Idleness raises the uncomfortable question: in a world where cameras think, what’s left of human creativity?

5️⃣ Grokipedia: Elon Musk Declares War on Wikipedia

The summary : Elon Musk has unveiled his latest intellectual toy: Grokipedia, an encyclopedia powered by his Grok AI, developed through xAI. His stated ambition: to replace Wikipedia, which he considers too “woke” and biased, with a version that’s “fairer” — according to him.

Grokipedia promises to fact-check, correct, and rewrite articles using inference algorithms. But history reminds us that Grok has already produced some dubious gems — including an accidental tribute to Hitler.

Details :

  • A Homemade Encyclopedia by Musk : Annoyed at what he sees as Wikipedia’s bias, the Tesla and SpaceX CEO is building an alternative hosted by xAI, his AI company created to compete with ChatGPT.

  • Grok: The Brain Behind Grokipedia : Grok will act as an automated editor-in-chief, analyzing existing pages to determine what’s accurate, fuzzy, or fabricated, then rewriting them for “correction.” It’s a bold concept — almost straight out of a sci-fi novel.

  • Controversial History : Musk has previously accused Wikipedia of distorting his image — notably after a January article referenced an alleged Nazi salute. The incident clearly left a mark.

  • An Ideological Battle : Musk’s supporters, often from the American right, are cheering this crusade against what they perceive as a “liberal” encyclopedia. Meanwhile, Jimmy Wales, Wikipedia’s founder, defends the platform as a bastion of accuracy.

  • Macrohard in the Crosshairs : Grokipedia is just one front. In August 2025, Musk also announced Macrohard, a company meant to rival Microsoft.

Why it's important : Because after rockets and electric cars, Musk is now taking aim at knowledge itself. Behind the provocative humor lies a genuine battle for truth online. If Grokipedia takes off, the encyclopedia wars could reshape how the internet writes — and rewrites — history.

❤️ Tool of the Week: Perplexity’s AI Browser “Comet” Goes Free

Perplexity has opened up Comet, its all-in-one AI browser, to everyone. Now free on Mac and PC, it combines the power of an integrated personal assistant with the fluidity of a modern browser.
Its mission: to turn everyday browsing into a smart, helpful, and curious research experience — way beyond Google Chrome..

What’s it for?

  • Browse differently: Comet summarizes the pages you’re reading, answers your questions, explains jargon, and saves you from tab overload.

  • Work faster: Every tab gets its own dedicated AI agent that can search, book, compare, or plan for you.

  • Centralize everything: Email, calendar, shopping, budgeting — Comet can manage it all from a single interface.

  • Explore with curiosity: Built-in modules like Discover, Shopping, Travel, Finance, Sports create a personalized, intelligent web experience.

  • Run tasks in the background (paid feature): “Background Assistants” handle things while you live your life — booking, comparing, drafting, sorting emails.

  • Read premium articles (Comet Plus, $5/month): Access verified content (Le Monde, CNN, Le Figaro, etc.) with 80% of revenue shared back to publishers.

How to use it?

  • Download Comet for free at perplexity.ai/comet

  • Sign in with your Perplexity account.

  • Activate the AI assistant from the sidebar

  • Open multiple tabs — each page has its own agent.

  • Try the thematic modules, and if you want to go further, subscribe to Comet Plus for premium content and multitasking agents.

Why We Love It : Because it reinvents web browsing: a browser that doesn’t bombard you with info — it thinks with you.
Chrome had the speed. Comet has the curiosity.

💙 Video of the Week : He Buys an $80,000 Robot… and Tortures It

American YouTuber WhistlinDiesel has dropped a new video titled “What Happens if You Abuse a Robot.”

For 17 chaotic minutes, he torments “Ben,” an $80,000 Unitree G1 humanoid, which he’s reprogrammed to hate humans.

The result is a dark comedy cocktail of mechanical destruction and techno-dread: Ben cooks, babysits, swings a machete, gets run over by a truck… and ends up in pieces.

Would you be ready to create and share your AI clone on OpenAI’s Sora 2 social network?

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